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Thursday, June 8, 2023

Total Experience: How to Identify and Measure the Moments that Matter

Co-authored by Tom Quish and Jesse Murray
Download the POV
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Total Experience: How to Identify and Measure the Moments that MatterSVP, Customer Experience — Tom Quish
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Welcome to the third and final installment of our series on the intersection of the customer and employee experience.

In part one we discussed six issues to consider when investing in CX and EX.

Part two looked into why those CX and EX investments can often fall short. This post brings it all together, enabling you to identify the moments that matter, which is to say, the critical moments that can enhance or detract from your brand’s Total Experience.

Download the POV to learn more about 'The Moments that Matter.'